Google Tag Manager (GTM)

tag management, marketing, web analytics
Open jobs

1413

Companies looking for GTM

1335

Back in the day, deploying tracking pixels meant endless developer sprints and a constant fear of breaking something vital. Then came Google Tag Manager, promising a marketer’s utopia – a place where you could sprinkle tracking codes like fairy dust without bothering the engineers. Quite clever, really, though one does wonder if it hasn’t just shifted the burden of complexity from one team to another.

In practice, GTM is a powerful container, yes, but mastering it requires a surprising amount of technical skill. It's become the de facto standard for web analytics implementation, largely because, well, it’s free and integrates seamlessly with the rest of the Google Marketing Platform. Alternatives exist, of course—Adobe Launch, Tealium—but they often come with a hefty price tag. Today, if you’re a serious digital marketer, you’re almost certainly wrestling with variables, triggers, and layers within GTM. The promise of simplicity remains elusive, but it’s undeniably become the least-bad option for managing the ever-growing chaos of digital tracking.

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Jobs (this month)

1413

Companies with Jobs

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Jobs in using Google Tag Manager (GTM) for but please no

data scientist

Senior Data Scientist, Algorithm (Relo to SF) @ airwallex

AU | 2025-12-26 | USD 150000 - 250000 / year
Airwallex seeks a Senior Data Scientist to partner with Marketing, developing predictive models and applying machine learning to improve business outcomes. The role offers a notable differentiator... read more »
Management, AI/ML, Marketing, Data Science, GTM, PhD, Computer Science, SQL, Python, R, Data Modelling
data scientist

CRM Product Owner, Afterpay Post-Sales @ joinblock

AU | 2025-12-24
Block's CRM Product Owner role at Square/Afterpay promises a strategic, cross-functional perch, a Salesforce-heavy PM job in drag. You'll translate GTM strategy into enterprise CRM capabilities,... read more »
Cyber Security, CRM, Marketing, GTM, AI/ML, Go, Cloud Computing, KPI, Data Quality, Computer Science, Management, Agile/Scrum
promoted

Masthead Data

Masthead is a data reliability platform built for Google Cloud, focused on detecting anomalies and ensuring smooth data pipeline operations. It offers real-time notifications for data issues and pipeline errors without direct access to your sensitive data.

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data scientist

Solution Advisor Senior Specialist @ sap

AU | 2025-12-23
A senior specialist role involving expertise in SAP HANA Cloud, supporting customer migrations and cloud data solutions. Unique for its focus on scaling adoption without direct sales quotas, but... read more »
SAP, Cloud Computing, Go, Analytics, IBM, AI/ML, Management, Computer Science, Data Science, Data Management, AWS, Azure, GCP, GTM, ERP